Zainab Lari.Graphic designer based in Philadelphia, with a focus on publications and design systems.

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© Zainab Lari 2024

The Red Pear Theater Story



Hilary came to me with an incredible story. She and her husband built an independent theater in the South of France. It started off in their living room and slowly grew into a hotspot for independent productions.  This book documents the theatre’s journey. The design is focused on showcasing the posters, images, and newspaper clippings that Hilary has meticulously collected over the years. 

Credits: Creative Director Paul Cardwell

Publication





Partner Summit



Once a year DonorsChoose, a New York based non-profit, hosts an event to raise money for teachers. Taking inspiration from children’s sketches, we kept the design light and fun.

Credits: Creative Director Liza Pagano

Event identity design and website



 


The Artstor Experience on Jstor



The Artstor website was being integrated into JSTOR’s platform. A video was needed to reassure the students that the features they were used to will still be available. 

Credits: Creative Director Liza Pagano and animated by Octavio Fenech

Video






General Strike



The General Strike group aims to get 3% of the United State’s population to join a general strike. I helped with creating an identity and graphics to spread the word. For more information about the strike, check out the linktree

Identity design






Heyterra



Samantha started the Heyterra blog as a way to  share sustainable travel ideas for families. Her husband is a photographer so she had gorgeous photographs and great ideas. The identity is based on taking the long way from point A to point B because the journey can be more intresting than the destination.

Credits: Photo on first slide by ayumi kubo

Identity design






Ithaka handouts



While visiting university fairs, Ithaka’s sub-brands take a few printed materials with them to hand out to the students. They’re usually done last minute and looked like an afterthought. I developed a system of Canva templates that are easy to use by all the company employees.

Credits: Creative Director Liza Pagano with special thanks to Brian Edelfson and Natalia Arias

Printed collateral






Save the Press



In the first seventy days of the Gaza genocide, ninety journalists were killed. Each bullet hole represents one journalist and with each bullet, the vest is slowly disintegrating.

Illustration






Blood, Sweat & Tears



For my MA final project exhibit I worked on a publication along with 2 other students. It included student projects, interviews with professionals and each one was covered with a poster designed by one of the students. We had very limited funds so it was printed manually using a riso printer, giving it a unique tactile look.

Credits: Printed using Riso, Course instructor Grant Rose  

Publication






Judge by the cover



This is a collection of book covers I’ve designed over the years. Some are from my time as an intern at Penguin Random House, some as freelance projects and others are personal projects. 

Credits: Creative Director for Notorious Royal Marriages and the Kaki Warner trilogy Judith Murello  

Book covers






ALJ Annual Report 1



When working at the Brand Union Dubai one of our clients came to us with a problem. Young people were not interested in working for them. Instead of creating an advertising campaign, we dug deeper into the company and found that community initiatives is a big part of what they do. We decided to design an annual report where each spread is a story of someone the company helped. 

Credits: Creative Director Paul Cardwell with special thanks to Simon Parkinson and Graeme Stephenson

Publication






ALJ Annual Report 2



Working on this community initiatives report for two years in a row was a gift.  I decided to contrast what we did last year and stick to black and white while keeping the handmade feel that gave the first report its unique look.

Credits: Creative Director Paul Cardwell

Publication